The #1 mistake I made when I first launched my business back in 2018.

Hey Reader,

The other day I was talking on threads about how ghetto the first launch for my business was and how it taught me so much about the importance of getting visible BEFORE you start selling.

Picture this: It's 2018, I'd just finished working on the campaign and I had the perfect idea to launch a consulting company for political campaigns and nonprofits called TBJ Digital Consulting.

Here's my first headshot and logo from back then (I was sooo cute!)

I was so excited about how I was going to take over the world and land all of these clients ... only to be met with CRICKETS *chirp chirp*.

It was so annoying and humiliating – especially because I was a Digital Director at the time. My whole job was launching initiatives and I was good at it. So WTF was happening here?

I realized that in my haste to bring my offer to market I skipped the most important step – building my brand and increasing my visibility. 🥴

Reader, you're probably in this exact same predicament right now:

• Pouring your heart into your business, but struggling to gain traction.
• Watching your marketing and launch plans get overlooked and ignored in a sea of online noise.
• Feeling frustrated that inconsistent sales are threatening the success (and longevity) of your business.

It is ghetto. I've been there before and I totally understand.

That's why we're taking it alllllll the way back to the beginning inside of membership. Starting next month, I'll be re-teaching my curriculum LIVE inside of the community beginning with Level 1: Build Your Brand.

Don't meet us there, beat us there →

Imagine waking up to a flood of notifications - not just likes and comments, but speaking invitations, collaboration requests, and yes, sales notifications. That's the power of a strong brand and strategic visibility.

And this is exactly what my students experience with the Clarity to Coins framework.

1. Build Your Brand: Create a compelling, authentic brand that resonates with your target audience and sets you apart from the competition.
2. Increase Your Visibility: Implement strategies to get your brand in front of the right people, in the right places, at the right time.
3. Launch Your Offer: With a strong brand and increased visibility, launch offers that your audience is primed and eager to buy.

This framework turned my business around, and it's been the secret sauce for countless entrepreneurs I've worked with since.

​Join the membership and get immediate access to:​

• Weekly LIVE coaching calls
• Individual Audit Submissions
• Challenges to help you tackle specific marketing hurdles.
• Launch Made Simple template
• Clarity to Coins Curriculum
• Virtual Annual Planning Retreats
• Quarterly Metric Meetups (launch, marketing and sales planning sessions)
• 1:1 support inside Launch Lab, a private coaching channel where you get direct access to Brianca during your live launches from start to finish,
• Templates, workbooks, action guides, etc for ease of learning and execution

PLUS, the LIVE re-teaching of the Clarity to Coins framework. Honestly, this is going to be so lit because I haven't taught the curriculum live in over 2 years and I've got SO MUCH MORE to show and say.

I can't wait to see you in there!

xx

Brianca

PS – Not interested in the membership, but know you need support when it comes to your marketing strategy & systems? Get on the Early Interest list for my Marketing Performance Inspection​ by clicking here. I'll be opening up spots on August 26th and they will be first come, first serve.

💌 BREE BEHIND THE SCENES 💌 ​ 💪🏽 What I'm Working On: Updating the Clarity to Coins Curriculum so I can teach it LIVE starting in September. 🧡 What I'm Loving Right Now: Ordered new lounge chairs for my office and I think they're beautiful 😍. They also come with super comfy foot stools. 🥂 What I'm Celebrating Still on a high about getting accepted into the Goldman Sachs One Million Black Women in Business program!