Think a promotion will heal your burnout? Open this ...

Reader, can I tell you a secret?

I used to think I’d work in corporate forever. Climb the ladder. Become a Chief Marketing Officer somewhere. Retire with a plaque and a party.

That vision started falling apart after a few years of working as a Digital Director for nonprofits and political campaigns.

I loved the work. But I hated the job.

Every six months, I was back on LinkedIn—scrolling for another role, convinced that if I just changed companies, I’d finally feel better.

Spoiler alert: I never did.

Eventually, I had to admit the truth—it wasn’t the role that was the problem. It was me and the misalignment.

I didn’t want another promotion.

I wanted more control.

I hated waking up, commuting 45 minutes, giving 8+ hours to someone else’s vision, and only having 90 minutes at night to myself before doing it all over again.

It wasn’t hard work. But I was exhausted.

I craved the freedom to slow down in the mornings.
To open my Bible without rushing.
To drink my coffee without multitasking.
To have a career that gave me purpose and peace.

Sound familiar?

If you’ve been eyeing another promotion or a new job and hoping it’ll be the answer to your burnout, I want to hold your hand while I say this: IT WON'T FIX THE BURNOUT.

Not because I’m anti-corporate. I’m pro-corporate choice.

I believe corporate is a tool—not a lifelong plan.

And when it no longer serves the life you want to build? You’re allowed to put it down or diversify.

That’s exactly where consulting comes in.

✅ Consulting gives you the freedom to align your income with your impact.
✅ To do meaningful work—on your own terms.
✅ To stop asking for permission to live the life you actually want.

This is the path I chose. And it’s the path I now teach other women to walk through inside of the Brand You Consulting Institute.

If you're ready to create work that pays well and aligns with your values,


Strategy Snapshot:

The fortune is in the follow-up.

Last Monday, I booked three calls with three different universities—with follow-up sequences I'd completely forgotten about.

+ One call that came through without even a response to the email. LOL

Because if you’re anything like the women I work with, you’ve hit a ceiling:

  • That 3.5% raise barely covers inflation
  • You’re being overlooked for promotions you're more than qualified for (or the opportunity just doesn’t exist)
  • You’re applying to new roles hoping for a spark… but you already know the cycle: excitement for 6 months, then bored and burned out again

Reader, you don’t just want a new job.

You want more freedom, more money, and more meaning—without more micromanagement or meaningless meetings.

Here’s what I’ve learned:
When you position your expertise and build a simple system that nurtures your existing network, you can land high-value consulting clients without the job search hamster wheel.

Especially in industries like education, government, and nonprofit—they’re interested, but their timelines move slow.

If you don’t follow up (strategically and consistently), you’ll miss out on money that was already on the table.


Obsessed This Week:


Institute Insider:

Inside the Brand You Consulting Institute this week…

I dropped two new resources that are already saving our members hours each week:
👉🏽 A customizable Hot 100 Database Tracker to organize leads, follow-ups, and contracts
👉🏽 A Content Management Hub—the exact one I use to manage both of my newsletters, YouTube channel, and content calendar

During last week’s coaching call, one thing kept coming up:
“How do I stay consistent with content when I already feel maxed out?”

And that’s real—especially when you’re working full-time, managing a family, and building a consulting brand from scratch.

My goal inside the Institute is always the same:
Help you cut your marketing time in half by building simple, sustainable systems that do the heavy lifting for you.

Because the women inside this space aren’t beginners.
They’re high-level professionals with real receipts— they just need structure, strategy, and support to turn that into visibility, leads, and income.

If that’s what you’re craving, you already belong here.


Your Permission Slip:

You don’t have to earn the right to want more.
Not another title. Not another raise. Not another gold star.

If the life you’ve built no longer fits, you’re allowed to outgrow it.

You don’t need to justify your burnout.
You don’t need another job to feel valuable.
And you definitely don’t need to wait until retirement to enjoy your life.

You just need a strategy that honors your expertise—and your peace.
This is your sign.

– Brianca 🧡

PS – I’m planning a series of YouTube Lives to answer your biggest questions in real time, but I want to make sure they are actual things you want to know. Comment below with your biggest challenges regarding building a profitable consulting business and landing clients and what you would like help with! I’ll be able to add it to the list!

PS – Brand You is a choose-your-own-adventure experience for women ready to turn their expertise into income, impact, and influence on their own terms. Here’s where you can start:

  1. Check out the blog or read our past newsletters for insights, case studies, and tools for consultants, professionals, and rising leaders building their visibility and income.
  2. Learn the exact steps to transform your expertise into a profitable consulting business and launch in 90 days with my book, It Ain't Rocket Science, Friend!
  3. Book a Consulting Blueprint call and transform your corporate skills into a premium consulting offer and client-attracting strategy in just 90 minutes.
  4. Join the Brand You Consulting Institute for coaching, systems, and support to build and scale your consulting business with confidence.

STAY CONNECTED ↴

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